Cash Choice is a loans company based in Yorkshire. The credit company specialise in small short term 'payday' loans, in an economy where credit cards are harder to access. Cash choice need relatively few requirements in order to offer the consumer a small loan in case of emergencies such as a car breakdown or a home maintenance emergency.

They have just signed up for Maximise OnDemand, our hosted dialler service, for use during their collection process. The Ondemand solution fitted with this fast growing company as they can add seats where and when necessary, and it will help them increase their current outbound dialling rates by up to 400%.

Cash Choice are also planning to add more Maximise OnDemand seats for telemarketing their own services in the near future.